On behalf of the 2019-2020 NIRSA Honor Award Committee, I am excited to announce that Eric Nickel, Director of University Recreation at James Madison University, has been selected as the recipient of the 2020 NIRSA Honor Award! Since 1963, when it was first conferred on Dr. George Haniford, the NIRSA Honor Award is presented annually as our association’s most prestigious honor. Eric is the outstanding NIRSA member who has proven exemplary service to the association and has made impressive achievements in the field of collegiate recreation. Eric is the standout among an impressive field of deserving nominees for the 2020 award.
Making it (as an) official: Eric’s journey into campus recreation
Eric matriculated at State University of New York Plattsburgh, where he played Division III basketball. It was at SUNY Plattsburgh where Eric also got his first taste of campus recreation, working as an intramural sports official and gym supervisor. He received his Bachelor of Science degree in Business Management from SUNY Plattsburgh in 1981. Upon graduation, he moved to The Ohio State University to take the Graduate Administrative Associate position under Assistant Director Ken Kaiser, where Eric supervised the student staff at the Jesse Owens Recreation Centers (JON and JOS). While at OSU, he continued his sports officiating journey by training to be a two-sport official working recreation and middle school football and basketball. In 1985, Eric completed his Master of Arts degree in Sport Management from The Ohio State University, where Dave DeAngelo, Senior Associate Director for the Department of Recreational Sports at The Ohio State University says “Eric’s impact and legacy are still felt here today. We are proud to claim him as a Buckeye.” His first full-time professional position after completing his graduate studies was as the Assistant Director for Facilities and Sport Clubs in the Office of Campus Recreation at the University of North Carolina at Greensboro in Greensboro, NC. This was also when he started his 23-year-long tenure of officiating high school and college basketball games. Before hanging up his whistle, Eric boasted an accomplished and well-respected reputation as an official, working high-profile contests like high school state basketball championship games in two states (MI & VA) and a couple of second-round NCAA tournament games.Forging a leadership style rooted in student learning and development
There was no slowing down his career trajectory either. After nearly three years as an Assistant Director, the 28-year-old Eric moved into his first Director role, becoming the Director for the Office of University Recreation at Ferris State University in Big Rapids, Michigan. He added to that role contributions as an adjunct faculty member in Ferris State’s Department of Recreation and Leisure Students where he taught an introductory-level course in sports officiating. As the Director at Ferris State he solidified a pattern of university service that would become a hallmark of his contributions to the campus communities Eric served; he actively contributed to a variety of committees, including University Retention, Recreation/Athletic Facility Development, Race Relations, Campus Master Planning, and the Curriculum Advisory Committee for Recreation Leadership and Management.
Creating a premier recreation program
Eric’s next step in what would become a storied career brought him to the place which he is most closely identified with by his NIRSA colleagues today; in 1995, following the birth of his first son Ryan, he moved his young family to Virginia to become the first Director of what at the time was a still unnamed, new recreation program at James Madison University. “When Eric arrived on campus, no one in NIRSA—or even on our own campus, really—knew of Recreational Activities at James Madison University. Times certainly have changed because of Eric’s outstanding leadership!” says Julia, one of Eric’s first hires at JMU. He wasted no time in building a culture capable of executing his vision for JMU: “The first thing that Eric did when he interviewed for the position of Director was to paint a vision of what campus recreation could be at James Madison University. When he arrived on campus, he had our staff add to that vision and created a level of buy-in that I have not seen anywhere else on campus or during my entire 31-year career,” she adds.
- 1996 UREC Facility original construction – 140,700 square feet
- 2016 Facility Addition – 137,815 new square feet and 25,128 square feet renovation
- 2012 University Park
- Team Challenge Course
- Disc Golf Course
- Satellite Facilities
Modeling a commitment to continuous professional growth
Eric has taken his staff of five full-time staff and four graduate assistants overseeing 75-80 students when he started, to today’s staff of 28 professionals, ten graduate assistants, and over 600 student staff! One of the ways he transformed his staff was through his commitment to their professionalism. He didn’t just allow his staff to attend conferences and other professional development activities, he encouraged it and modeled the behavior. He introduced countless students to NIRSA opportunities that helped them to grow their skills and their careers, first as attendees, then as presenters, and eventually committee members and beyond. “In the past ten years alone,” says Julia, “86 undergraduate students have accompanied professional staff members from JMU to the NIRSA Annual Conference.” Because of Eric’s encouragement and support JMU staff have become NIRSA leaders at the state, regional, and association-wide levels, and because of the experiences “many students have chosen to pursue a career in campus recreation,” she adds.
Spreading a little UREC
Rachael remembers, “One of Eric’s consistent phrases he shares with JMU students is ‘Go forth and spread a little UREC.’ His message invites those who hear it to move forward by finding the good in our recreational experiences and to have a positive impact on our surroundings, no matter what you do. Eric lives this motto which is why he continues to be successful in his work and in his service and undoubtedly why he has a powerful influence on students and professionals.” “Spread a little UREC” contributes to communities far beyond Harrisonburg, Virginia because the accomplishments and successes of the majority of JMU’s student employees do not go into recreation, but still bring a mission and values built upon positive attitude to make a difference in their culture at the companies who employ them.
Shaping the landscape of campus recreation across North America
In addition to leading the JMU UREC team and consulting for programs across the country, Eric has been an Instructor of Leadership in the JMU Department of Human Resources; he’s taught courses as an adjunct faculty in the Department of Kinesiology and Recreation Studies; and he currently holds a graduate faculty position in the Hart School of Hospitality, Sport, and Recreation Management. The impact from the last of these contributions cannot be overstated. Neil Marrin, Interim Director for The Hart School suggests, “through the graduate program at JMU (the only graduate program in the country with a concentration in Campus Recreation Leadership), we have been proud to send many well-prepared young professionals into the field throughout the nation. I can’t imagine any other single accomplishment that could possibly have a bigger impact on the field of the profession of campus recreation than this.” It’s not only the GAs at JMU whose careers are propelled through Eric’s expertise, generosity, and his belief that each professional who worked with him could outdo his own achievements by clearing their own personal bars through constant goal-setting and hard work. All the Associate Directors at JMU who have left the campus have gone on to become directors in their own right.
He may be dressed in purple and white, but Eric is NIRSA blue through and through
“Eric has cultivated and shaped many of our students and young professionals to be leaders at their institutions and within NIRSA. He has modeled a collegiate recreation program that others admire and aspire to. His perspective, insight, knowledge, professional competencies, and attributes have helped shape the landscape of recreation at campuses of higher learning across North America,” says NIRSA Past President Bill Crockett, Executive Director, Campus Life Services at the University of Maryland Baltimore. Eric’s service to NIRSA is extensive and spans many committees, task forces, and leadership positions.

Another standout recipient in a storied lineage
Julia sums up her longtime colleague’s contributions nicely:“Without a doubt, there are many talented campus recreation professionals across the country. There are numerous facilities worthy of recognition, as well as, quality programming going on NIRSA member campuses day-to-day. However, I am very confident in this bold statement: that there are very few institutions, if any, that have seen the level of holistic change that James Madison University has experienced within its campus recreation program under a single director. In twenty-three years, numerous award-winning programs and facilities have been developed, nationally-recognized and highly involved students, staff, and alumni have emerged on the NIRSA scene and the only campus-recreation-specific academic program in the country which is run by campus recreation staff is thriving. This breadth and depth of change does not just happen by chance. It takes years of hard work and very strong and creative leadership to make such an impact: this has been the hallmark of Eric Nickel’s remarkable career.”Other colleagues were equally effusive in their support for the Committee’s 2020 selection:
“Eric exemplifies the qualities enumerated in the selection criteria for the NIRSA Honor Award—our association couldn’t ask for a more worthy recipient.” — Dave DeAngelo, The Ohio State University
“Eric Nickel has served as a model for our profession as a mentor, colleague, and friend to many. He has been and continues to be a leader in the field of collegiate recreation. He’s a shining example of what a leader in our field should be. Eric exudes excellence every day.” — David Bowles, the University of Florida
“I am so thankful for Eric’s belief in my abilities and can honestly say I would not be working in campus recreation if it were not for his desire to have his student staff include a diverse set of voices sitting at his supervisory table. He emulates what the NIRSA Honor Award represents and is most deserving of the NIRSA Honor Award.” — Mila Padgett, the University of South Carolina Aiken
“I can continue to communicate superlatives to define Eric’s professional accomplishment and what he brings to our network and this profession, but this would simply not do justice to all that Eric has contributed to NIRSA and to collegiate recreation.” — Stan Shingles, Central Michigan University
“Our association would be lucky to have Eric as one of our most honored members and in the same category with others who have had a similar impact. The late J. Michael Dunn, one of Eric’s mentors [Past President of NIRSA and 1999 recipient of the NIRSA Honor Award], would be proud to know one of the young professionals he influenced is receiving such a distinguished honor.” — Rachael Finley, York College of Pennsylvania

Please join us in celebrating our Honor Award recipient at NIRSA 2020
Please join your colleagues in Phoenix, AZ to congratulate Eric at the 2020 NIRSA Annual Conference & Campus Rec and Wellness Expo, when the official award presentation will take place during the Opening General Session, Saturday, April 18, beginning at 5:00pm local time. A significant evolution of the program for the 2020 NIRSA Annual Conference will see the presentation of the NIRSA Honor Award moved to the Opening General Session program, which is consistently the highest-attended session of each year’s conference. A reception for the Honor Award recipient will be held immediately following the Opening General Session.- For more information about the NIRSA Honor Award, contact 2019-2020 Chair of the NIRSA Honor Award Committee, Vicki Highstreet, Associate Director for Recreation Programming at the University of Nebraska.




