By Erin Gudge
Whether you’re new to the marketing field or an experienced marketer, the NIRSA Marketing Institute is the place for you!
This biennial education opportunity is specifically designed to provide practical marketing tips for professionals in the field of collegiate recreation.
The education sessions deliver winning strategies through a discussion of both current marketing trends and tried-and-true best practices.
NIRSA and the 2014 Marketing Institute Committee are happy to announce that the 2014 NIRSA Marketing Institute will be held November 5-7, at the Rosen Centre in Orlando, Florida. The Rosen has impeccable service and dedication to excellence along with expertly planned meeting facilities.
The Rosen Centre offers not only provides attendees a fantastic facility, but also a great base from which to explore all that Orlando has to offer.
Vibrant marketing is the key to raising awareness and building support for your recreational sports programs and facilities. An engaging marketing plan allows you to draw attention and new energy to your programming while building strong relationships with your current students, staff, members, and sponsors.
In addition to the fantastic program offerings, you’ll be able to get out and discover the exciting offerings of Orlando, Florida. Connected to the Orange County Convention Center, and only minutes to Orlando International Airport, SeaWorld Adventure Park, Universal Orlando Resort, Walt Disney World Resort, and downtown Orlando, the Rosen Centre offers convenient access to adventure in your downtime.
Be sure to add the 2014 Marketing Institute to your calendar. We can’t wait to see you there!
Don’t forget
In the NIRSA Marketing Community of Practice, we’ve collected discussions, groups, and other resources from the NIRSA network to help you and your colleagues tackle every challenge in the marketing game, from initial needs assessment through planning and strategy to seeing your promotions in effect. Use this forum to share market research; compare techniques for building buy-in on your campus, coordinating between marketing professionals and programming staff, or market analysis; and to work alongside your fellow leaders to help each other’s work grow.
