need to assess efficacy of online programming engagement vs in person
00:43:03Kevin Wilson - U of Alberta
Number of people engaged that are not currently engaged in our regular programming
We started with qualitative assessment
And then added quantitative data to support the qualitative findings
Anaja, that's quite would you mind sharing?
@ UC - Riverside we are just ending our quarter. So engaging w/ students on a survey to see if E-Games was something that they wanted to actually participate in as well as if we are flooding their social media accounts
how are you translating social media engagement to actual behaviour changes in students? I am not convinced that followers, website visits or YouTube hits translates to different change in student behaviour.
Bump to the above questions comment about translating analytics from website and social
Collectively as campus life, we are hosting focus groups with some of our student organizations to find out what is working for virtual programming or what we can do different in the fall when social distancing will be encouraged
I can speak a little to the social media engagement and translation to behavior change
follow up - how do we know that those engagement on social media aren’t just being measured by those already engaged with rec anyways? how do we know when we have NEw engagements via social media. are we counting the same participants multiple times?
adapt sport club programming based on assessment of student interest in proposed activities
share the 8 compenticies
moving from satisfaction surveys to those assessment that ask about outcomes of belonging, behaviour change, connection to peers and campus.
is anyone tracking and watching frequency of exercise/swipes into recreation space to see what percentage of students use it at what level? we often hear RecSports depts reporting out unique reach to all students but adherence to exercise guidelines is what I’m interested in. (sorry it’s unrelated to the current conversation)
00:59:12Kevin Wilson - U of Alberta
We did an intramural assessment looking at how benefits of participation (health and wellness/student learning) and service quality contribute to two different outcome variables (student retention/overall satisfaction)
Great point Marc. Not so much about numbers in the end, IMO put also includes overall student experience
thanks Matt and I agree. I wonder how many students would be active and social regardless of whether campus rec existed versus those that are engaged and only engaged because of campus rec.
Interesting point Marc ^
that’s awesome Ali!
Marc that could be an interesting study to see the level of activity and engagement on a campus with a recreation center compared to a university that does not have a recreation facility.
Ali- what school are you from please
true. we would also need to see the impact of institution choice had on the student. maybe they chose because they wanted the rec centre or another student didn’t care. that would need to be taken in consideration.
Gotta love confounding variables :-)
I think the study can be done on a campus with a rec centre and ask how they decided on campus and impact of rec cents on the decision. also what rate of physical engagements they patios in pre and post university enrolment.
anaja! lol. so true.
anyone tracking frequency of use, I’d love to work together! firstname.lastname@example.org
i can share with you what we have
I can speak to that
How do you deal with survey fatigue?
if you are targeting specific groups I believe that a traditional survey isn’t the best way to go.
We limit the use of surveys outside of pure satisfaction surveys. I have found that developing a structured assessment plan at the beginning of the year helps alleviate survey fatigue because we are able to combine surveys and make them the most effective
We also tag some of our large assessment efforts to the larger ACHA NCHA and NIRSA/NASPA data collection every other year
And sampling instead of sending things to the entire campus helps
Agree with Jason ^^
Thanks Anaja & Jason
thank you very much to you all-was helpful
01:27:58Kevin Wilson - U of Alberta
Thanks for hosting Christian!
great conversations everyone. thank you! and fabulous moustaches
Thank you. This was great!
Thank you everyone great discussion.
Thanks for hosting!
For more information, please contact Erin O’Sullivan, Director of Advocacy & Strategic Partnerships.